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Would You Run an Airline That Treats Fuel and Peanuts as Equal Cost Centers? In 2021, automakers slowed or halted production because small semiconductors were missing, and the shortage was estimated to cost the industry about $210 billion in lost revenue, pushing price pain onto millions of buyers. That episode was a hotspot failure. A… Read More

Why orchestration beats transformation when disruption becomes the baseline Unilever completed a major strategic demerger of its ice cream business last year (now The Magnum Ice Cream Company). For decades, Unilever managed a massive portfolio of 400+ brands, but ice cream stood out as a “clear outlier” with a fundamentally different operating model than its… Read More