Delving into customer thoughts: TEXT ANALYTICS provides insights

Published On: 03 July 2014
Views: 1121
UHC selected Mu Sigma to support a number of analytics initiatives. “Leveraging text was a new venture for us,” Allenburg says, “and we wanted to partner with an organization that had both the professional expertise and a set of powerful analytic tools.” Mu Sigma’s text mining engine, muText, analyzes text in structured and semi-structured content to evaluate customer comments. Read More
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