Driving Loyalty Program Management for a leading Pharmacy retailer With the increasing competition and the changing market, one of the biggest challenges that retailers are facing today is customer retention It is Read more... 311 Views | BLOG 4 days ago
Personalized Marketing Strategy: Data-driven model to identify the right content for the right audience Marketers spend countless hours mining and burying themselves in a sea of data in order to provide personalized customer experience and to stand out Read more... 624 Views | CASE STUDIES 2 weeks ago
Enabling Better Decision Making: Streamlining Distribution Centre Data Systems for a Leading Retailer During these uncertain times, it is imperative for businesses to control the effects of shock events by implementing cost optimization plans With the Read more... 1726 Views | CASE STUDIES 4 weeks ago
Strategic Revenue Management – Another Advanced Analytics Conquest? In spite of the prominence of commercial performance tools lately, many consumer packaged goods (CPG) manufacturers still make their revenue growth Read more... 2371 Views | CASE STUDIES 1 month ago
Enabling Digital Transformation for a Technology Giant Digital Transformation is one of the most exploited tech buzzwords with the least exploited potential Orchestrating a successful digital Read more... 3238 Views | CASE STUDIES 2 months ago
Consumer Promotion Optimization: Looking Beyond TPO with a Consumer Lens The premise of trade spend activities has long been optimizing trade spend for high ROI What happens when the consumer is brought into the Read more... 3692 Views | CASE STUDIES 2 months ago
A Digital Transformation for Store Space Management Retailers must juggle multiple stakeholders and their expectations while growing their own retail profit With increasing space constraint, shelf Read more... 7906 Views | CASE STUDIES 5 months ago
Driving Hyper-personalization in Consumer Relationships A shock event can drastically change consumer perceptions New norms like social distancing demand that retailers replace physical consumer Read more... 7045 Views | CASE STUDIES 4 months ago
Accelerated Research Powered by Design Thinking and Digital Transformation A true digital transformation in a legacy organization can only be driven by a strong mental model shift towards adopting digital tools To reinforce Read more... 8832 Views | CASE STUDIES 6 months ago
A System of Intelligence for Superior Consumer Engagement Hyper-personalized real-time consumer interactions are changing the way consumers engage with brands Consumers expect the brands to anticipate their Read more... 8873 Views | CASE STUDIES 6 months ago
Real-Time Service Performance Measurement for a Large Food Products Manufacturer Service efficiency and KPI measurement is a critical element of any business’ value chain and organizations are beginning to emphasize on improved Read more... 8915 Views | CASE STUDIES 7 months ago
Accelerating Research using ML and NLP Key Opinion Leaders (KOLs) serve as a conduit of information and awareness between pharma companies and consumers, especially during a pandemic They Read more... 9081 Views | CASE STUDIES 7 months ago
Transforming Financial Planning through Creative Destruction Learn how Mu Sigma helped one of the world’s largest specialty retailers enable financial planning automation and transform their complex financial Read more... 9296 Views | CASE STUDIES 7 months ago
Data-driven Personalization of Loyalty Campaigns Loyalty campaigns have emerged as the leading channel for personalizing consumer engagements CPG and retail brands must leverage personalized Read more... 9413 Views | CASE STUDIES 7 months ago
Maximizing Supply Chain Profitability for an F&B Manufacturer Supply chain managers spend a lot of time looking at ways to reduce costs Logistics is often the biggest point of interest since there are a Read more... 9471 Views | CASE STUDIES 7 months ago
How Our Inventory Optimization Strategy Led to $1mn in Annual Savings Maintaining a positive inventory turnover ratio is crucial to the health of an organization’s supply chain strategy The money spent on managing Read more... 9716 Views | CASE STUDIES 8 months ago
Turbocharging Supply Chains with High-Quality Data (DaaS) The backbone of a highly functional supply chain is a robust and agile data supply chain The latter must feed actionable decisions and real-time Read more... 9793 Views | CASE STUDIES 8 months ago
Streamlining Airlines MRO Operations with Predictive Maintenance In the face of heart-wrenching airplane crashes, maintaining flight safety has become a global priority Optimizing Maintenance, Repair, and Overhaul Read more... 9842 Views | CASE STUDIES 8 months ago
Management Reporting for a Large Food Products Manufacturing The Problem Data-driven decision making is no longer an enabler, but a core competency for every organization doing business in the AI era To enable Read more... 9744 Views | CASE STUDIES 8 months ago
Transforming Customer Experience for a Fortune 50 Bank Banks now face fierce competition from network-native fintech companies Creating a memorable customer experience through multiple engagement channels Read more... 9524 Views | CASE STUDIES 8 months ago
