Building A Future-Ready Real World Evidence Organization RWE is becoming an integral part of every healthcare organization’s transformation strategy to create a patient centric ecosystem Increased patient Read more... 4081 Views | WHITEPAPERS 2 months ago
Demand Forecasting in The Time of COVID-19: Navigating Demand Volatility Using Advanced Analytics Overview Shock events deeply impact and fundamentally change organizations across dimensions such as customer engagement, operations and supply Read more... 10690 Views | CASE STUDIES 3 months ago
Driving Loyalty Program Management for a leading Pharmacy retailer With the increasing competition and the changing market, one of the biggest challenges that retailers are facing today is customer retention It is Read more... 18563 Views | CASE STUDIES 7 months ago
Personalized Marketing Strategy: Data-driven model to identify the right content for the right audience Marketers spend countless hours mining and burying themselves in a sea of data in order to provide personalized customer experience and to stand out Read more... 17392 Views | CASE STUDIES 7 months ago
Enabling Better Decision Making: Streamlining Distribution Centre Data Systems for a Leading Retailer During these uncertain times, it is imperative for businesses to control the effects of shock events by implementing cost optimization plans With the Read more... 18484 Views | CASE STUDIES 8 months ago
Strategic Revenue Management – Another Advanced Analytics Conquest? In spite of the prominence of commercial performance tools lately, many consumer packaged goods (CPG) manufacturers still make their revenue growth Read more... 19121 Views | CASE STUDIES 8 months ago
Enabling Digital Transformation for a Technology Giant Digital Transformation is one of the most exploited tech buzzwords with the least exploited potential Orchestrating a successful digital Read more... 19981 Views | CASE STUDIES 8 months ago
Consumer Promotion Optimization: Looking Beyond TPO with a Consumer Lens The premise of trade spend activities has long been optimizing trade spend for high ROI What happens when the consumer is brought into the Read more... 20430 Views | CASE STUDIES 9 months ago
Tapping Organizational Consciousness The acceptance of death or extinction is daunting for human beings both individually and as a species If a business accepts the fact that they might Read more... 12118 Views | WHITEPAPERS 10 months ago
The New Art of Problem Solving – A Guide to Your Decision Sciences Journey At Mu Sigma, we know that what is true today will not be true tomorrow As change continues to accelerate, it creates more complexity and an influx of Read more... 12168 Views | WHITEPAPERS 10 months ago
SHOCK SIGMAXER – Responding to a New Mu (μ) with More Sigma (σ) Over the last 50 years, organizations have faced uncertainties in the form of shock events In their aftermath, consequences have been far-reaching Read more... 13765 Views | WHITEPAPERS 12 months ago
A Digital Transformation for Store Space Management Retailers must juggle multiple stakeholders and their expectations while growing their own retail profit With increasing space constraint, shelf Read more... 24626 Views | CASE STUDIES 11 months ago
Driving Hyper-personalization in Consumer Relationships A shock event can drastically change consumer perceptions New norms like social distancing demand that retailers replace physical consumer Read more... 23755 Views | CASE STUDIES 11 months ago
Digital Transformation in Research and Development for a leading Chemical Manufacturer Reinforcing an organization’s collective resolve to accept and adapt to digital tools requires a bottom-up transformation roadmap – one that Read more... 25532 Views | CASE STUDIES 1 year ago
Hyper Personalized Recommendation System through robust Data Driven Approaches Overview Today’s hyper-connected universe of 5G, Internet of Things (IoT), and digital transformation has led to the proliferation of digital Read more... 25571 Views | CASE STUDIES 1 year ago
Real-Time Service Performance Measurement for a Large Food Products Manufacturer Service efficiency and KPI measurement is a critical element of any business’ value chain and organizations are beginning to emphasize on improved Read more... 25610 Views | CASE STUDIES 1 year ago
Using Machine Learning and Natural Language Processing to Accelerate Research Key Opinion Leaders (KOL) can catalyze the capital-intensive drug discovery and development process immensely Not only can their publications help Read more... 25766 Views | CASE STUDIES 1 year ago
Financial Planning Transformation for a Leading Specialty Retailer A leading fortune 500 specialty retailer wanted to transform its complex and dynamic financial planning process to a more transparent, agile and Read more... 25972 Views | CASE STUDIES 5 months ago
Data-driven Personalization of Loyalty Campaigns Loyalty campaigns have emerged as the leading channel for personalizing consumer engagements CPG and retail brands must leverage personalized Read more... 26084 Views | CASE STUDIES 1 year ago
Maximizing Supply Chain Profitability for an F&B Manufacturer Supply chain managers spend a lot of time looking at ways to reduce costs Logistics is often the biggest point of interest since there are a Read more... 26138 Views | CASE STUDIES 1 year ago
